Brij Entertainment was founded in 2017 in Los Angeles, California by Saudi producer and curator Saud Alturki. The name “Brij” derives from the concept of bridging the cultural gap between east and west by creating diversifying collaborations. It is a collective that accepts all genres of music with no bound. Brij Entertainment highlights unforeseen regional talent that exists within the MENA region. Saud has created a record label that contains the best of both worlds by creating a unique space that is open to talent in an emerging and fruitful region.